1891年，George Batten在纽约成立Batten传播公司。1919年，Bruce Barton与Roy Durstine在纽约成立Barton & Durstine。1920年，Barton, Durstine与Alex Osborn合并；1928 年，Batten传播公司与Barton, Durstine Osborn合并成立Batten, Barton, Durstine & Osborn(BBDO，中文名为天高，中国大陆地区与中广联成立的合资公司叫天联) 。

        1949 年，Bill Bernbach 和 Ned Doyle 离开 Grey ，与 Mac Dane 共同创建了 Doyle Dane Bernbach (DDB) 。 1982 年 Bernbach 去世后， DDB 的继任者开始把目光从艺术转移到了资本运作上。1986 年，DDB与Needham, Harper & Steers合并成DDB Needham。1986年，DDB Needham与BBDO合并，建立了Omnicom集团。总部设在纽约，是全球排名前列的广告行销传播集团，全球性行销传播业的战略性控股公司。业务范围包括广告、行销服务、专业传播、互动数字媒体与媒体购买服务。旗下拥有天联广告、李岱艾、恒美、浩腾媒体等著名广告业服务品牌。

Founded in 1986, Omnicom Group is a strategic holding company that manages a portfolio of global market leaders. Our companies operate in the disciplines of advertising, marketing services, specialty communications, interactive/digital media and media buying services. Omnicom Group includes: 
 
--Three global advertising brands
BBDO Worldwide, DDB Worldwide, and TBWA Worldwide. 
 
--Leading U.S.-Based National Advertising Agencies
Arnell Group, Goodby, Silverstein & Partners, GSD&M, Martin|Williams, Merkley Newman Harty|Partners, and Zimmerman Partners. 
 
--Diversified Agency Services (DAS)
DAS consists of a global enterprise of more than 100 companies that provide services in direct marketing/consultancy, public relations, promotional marketing, and specialty communications. 
 
--Omnicom Media Group (OMG)
Omnicom's leading media agencies are part of OMG. The Group consists of two full service media companies, OMD Worldwide and PHD Network, as well as several media specialist companies. 
 
Recognition and Rankings
Omnicom Group's agency brands are consistently recognized as being among the world's creative best. Omnicom global advertising agency networks, BBDO Worldwide, DDB Worldwide and TBWA Worldwide once again dominated the International Advertising Festival at Cannes, winning 57 awards, or more than twice as many of any rivals, including the Grand Prix, the industry's most prestigious. 
 
Forbes elected Omnicom to the Forbes Platinum 400 list of the Best Big Companies in America. 
 
The Wall Street Journal ranked Omnicom Group Number One in its peer group for our ten-year average annual total return to shareholders.

http://www.omnicomgroup.com/